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Jessica Jacobson brings 27 years of hands-on marketing and customer service experience to LA PPC Pros. Her career spans organizations across financial services, cybersecurity, and data intelligence — including the Mortgage Bankers Association of NJ & PA, Authentium, and LexisNexis, where she spent six years building and executing multi-channel campaigns for one of the world's largest legal and data intelligence companies. Most recently, she spent eleven years at NetWise, a B2B data startup that was ultimately acquired by Dun & Bradstreet.

Her specialty is audience development: the discipline of finding the right people, reaching them through the right channels, and converting them through a coordinated mix of email, paid ads, organic content, and SEO. She has deep experience in ecommerce marketing and account-based marketing (ABM) — building the kind of audience infrastructure that makes every campaign work harder over time, whether you're selling direct-to-consumer or targeting a precise list of enterprise accounts.

Jessica also brings deep CRM fluency across HubSpot, Klaviyo, Beehiiv, and Salesforce, and a client-side reporting background that includes P&L ownership and QBR creation. She knows what executives actually need to see — and how to present performance in a way that drives decisions, not just discussions. Jessica is a graduate of Binghamton University.